Royal's Tobacco International

Royal's Tobacco International supplies materials for the tobacco industry and until recently didn't have a proper brand and online presence. They asked Excite to create a logo and design a website for their company. It was founded not too long ago, so the main challenge we were about to face was combining the contemporary look of a young company with the expertise of an established one.

Client

Royal's Tobacco International

Industry

Tobacco Industry Supplies

Work

BrandStationeryWebsiteVideo

Team

Project ManagerCreative DirectorGraphic DesignerUX/UI DesignerFront-end DeveloperBack-end DeveloperQuality Assurance EngineerPhotographer

Brand

A classic layout coupled with a stylish typeface and a modern angular representation of a tobacco leaf give the company a contemporary image, while retaining the classic qualities of professionalism and trustworthiness, vital for the industry.

Website

In the quest of designing a minimalist experience, that conveys the quality of the end product and attention to detail, we decided to combine a clean visual style with subtle movements and animations across the page. Easy on the eye, modern and subdued. All the information is laid out on a single page, and we used lots of white space, so the different sections have lots of room to breathe, a contrast with many traditional corporate websites.

Responsive

Providing you with a comfortable experience regardless of the device you use requires specific optimisations. Information gets reordered and restructured as needed to remain accesible and legible whether you're on your computer, tablet, or phone.